Reshare content in real-time for maximum effect on Giving Tuesday by providing a unique hashtag to donors. Include some key talking points to help elevate donors’ captions about why donations are critical to the success of this campaign. Make it easy to share: Offer supporters templates for stories, captions, and videos to share on their social channels.You can think of this in the same way a unique coffee cup on one person’s Instagram story can lead to four other people heading to the coffee shop where they got it. Incentives keep donors excited while simultaneously fueling organic social sharing. Incentivize anyone who donates with special apparel, perks, or event access. Build exclusivity: Treat all Giving Tuesday donors as “members” of this year’s Giving Tuesday fundraising initiative.If you don’t know where to start or what to post, we’ve got you covered.Ĭreative Social Media Ideas to Consider for Giving Tuesday Take this simple approach to make a more significant impact on a day when donors are eager and ready to get involved. Nonprofits can communicate powerful messages about their Giving Tuesday goals through social media. This presents an opportunity for social fundraising. Many of today’s donors are leaning on their inner circles to learn about new causes to give to.
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